Over a decade of successful project
executions for global clients
Case Study:
Taylor Nation
Taylor Swift tasked Brendan’s team to build a platform that would inspire, engage and empower her most loyal fans.
SOLUTION:
A platform that turned any Facebook page into a Taylor Swift fan site automatically by pulling the fans profile data through the Facebook API and embedding it into an impressive fully customizable Taylor Nation fan site.
RESULTS:
Significantly higher fan engagement & participation
30,000+ sites built in a few short weeks
900,000+ votes generated
Case Study:
RIHANNA FAN INITIATIVE
Rihanna & her team reached out top Brendan after seeing the success of Taylor Swift fan initiative with the task of building a viral and engaging fan community
SOLUTION:
Facebook application that automatically merged a fans name and photos within Rihanna’s album artwork in order to create a custom Facebook Cover
RESULTS:
1,000,000+ fans participated in the application
100,000,000+ people saw the Rihanna Branded Facebook Covers
Case Study:
YAHOO
Brendan was presented by Yahoo with a challenge to increase the engagement with their content, generating more traffic and higher brand engagement
SOLUTION:
Optimized content marketing strategy, that was developed using extensive A/B testing, data mining and social algorithms to locate the highest-performing demographic & psychographic profiles
RESULTS:
Drastically higher engagement & traffic at a significantly lower cost
It would have cost Yahoo $6,479,548 to reach the same amount of traffic as we generated during the Q1’16 test for under $20k
| 2017 RESULTS (as measured in % change from Q4 2016) |
TEXT ADS | VIDEO ADS |
|---|---|---|
| Overall Cost |  61% |
51% |
| Number of Clicks |  41% |
25,826% |
| Number of Shares | 743% |
743% |
| Number of Impressions | 509% |
509% |
